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Press

Forbes: CMO Next 2018: 50 Marketing Chiefs Who Are Redefining The Role And Shaping The Future
September 24, 2018

ABC, WABC-TV New York: Brands embrace new marketing playbook in President Trump era
June 28, 2018

Cheddar: Why Brands Can’t Stay Neutral on Political Issues
June 22, 2018

Inc.: Can Superstitions Diminish Stress to Maximize Performance?
October 31, 2017

Forbes: Brand Purpose Is Great But It’s Not Enough: Just Ask The NFL
October 18, 2017

Forbes: How Influential CMOs Turn Their Personal Brands Into Big Ideas
October 15, 2017

Forbes: Two Ways To Bigger Thinking And Bolder Ideas
September 06, 2017

Gen-Pop: Reputation Management: Tips for brands in a hyper-politicized marketplace
July 24, 2017

UNC Kenan Flagler Business School: 4 tips for finding your career sweet spot
January 27, 2017

Marketing Operations Partners: Saluting 25 Silo-Bridging CMOs
November 22, 2016

ADAGE: Hershey Picks A New CMO
July 16, 2016

Consumers in Motion Group: Cannes Lions Leadership Series: Cannes Lions: P&G, Marc Pritchard, CBO – Procter & Gamble
June 28, 2016

Steel House: Does technology make creative more intelligent?
June 28, 2016

Ketchum Blog: Let’s Make a Movie: Live at Cannes!
June 21, 2016

The Advertising Research Foundation: ARF at Cannes 2016
June 19, 2016

SJFCAMA: Why to Pursue a Career in Marketing
March 28, 2016

NFUSION: 2016 Cojones Awards: Finalists Announced
March 03, 2016

Creativity Online: A Clever Girl Goes All-Out to Spend Time With Dad in Hershey’s Brand Campaign
February 05, 2016

Brand Channel: World of Chocolate: 5 Questions with Hershey CMO Peter Horst

CMO Club: THE CMO SOLUTION: Guide for building a modern marketing organization

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Consulting

Peter leverages his decades of experience in building businesses across diverse industries to provide advisory services to senior executives and their teams through his consultancy CMO Inc. He consults in the areas of brand strategy, positioning, marketing plan development, innovation, marketing organizational strategy, and campaign development.

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Speaking

Peter is an engaging, inspiring speaker who brings the credibility of 30 years of leading some of the world’s most iconic brands at companies like Hershey, Capital One, and General Mills.

Drawing on his experience that spans B2B, B2C, technology, consumer packaged goods and financial services, Peter leaves audiences energized with new perspectives and practical insights to drive bigger thinking.

Routinely one of the highest-rated keynoters at conferences around the world, Peter brings humor, authenticity, and compelling content to his engagements.  Peter is equally comfortable speaking to international CMO forums, technology conferences, and in-house corporate events.

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